One such area of my business is digital marketing training where I’m often called upon because of my bilingual nature – I can produce and conduct training in both French and English just as easily, one session after another, or pretty much simultaneously for bilingual audiences.
Does your team need digital media training? How about Digital media sales training? I, Samuel Parent, can create a custom training curriculum to bring your team up to speed on the topics you need to learn or beef up on.
IAB Canada recently recognized the DMSC established by IAB in the US as not only valid but quite relevant and necessary to the Canadian market place. This is a thorough and rigorous examination that covers the breadth of knowledge and skills digital media salespeople should possess.
What you missed this week; better BT segments, attribution science, digital needs analysis, local social,
Sam’s weekly roundup of posts
The Interactive Advertising Bureau of Canada today released its 2010 Guide To Canadian Colleges + Universities Featuring Interactive Advertising Courses And Curriculum, the first comprehensive look at how various educational institutions across Canada compare with respect to providing programs for students interested in entering the Interactive Marketing + Advertising industry.