Have you ever performed a digital competitive analysis study or research for a client or prospect?
Another service that has its own website is my interactive communications audit which is a stand-alone strategic service I offer to companies (advertisers).
Sam’s weekly round up of blog posts
This is the second marketing channel you control entirely after your website. You decide if, when and how regularly you communicated with those who’ve signed up to hear from you. You decide what you tell them, how pretty your messaging is and if you lead people back to your site or store.
With all the new possibilities constantly emerging in digital (online, mobile, gaming…) marketing and advertising, it’s easy for marketers to get a little lost, distracted and even focus on what’s really important, what should come first, and next and so on…
This is my effort to weed through everything and to put it in an order which I believe makes sense and is logical. Should you have additions or other ideas, please do not hesitate to share them with me in the comment box below. This may be the first edition of my “Digital Marketing Priorities” on this blog, but I’ve published two prior versions (additionally to this one) on my French blog (http://fr.titaninteractif.com) over the past couple years.