Wondering what’s in store for business in general for the future? Wonder no more! Below you will find more than what you were hoping for.
Wondering where traditional media is headed? Is it all going down the drain or is there hope for growth? Look no further!
Here are a great number of predictions for 2017 and beyond, from a variety of sources covering diverse topics, but predominantly focused in my area of interest: digital marketing and advertising.
What are the 2016 predictions in your field of marketing or advertising?
I’m tempted to rate this one the very worst, but let’s agree it’s among the very worst. Paying for followers, traffic or even likes is a total waste of money – there is absolutely no return on this investment.
Always ensure every piece of marketing content is relevant to your audience by either being useful or entertaining.
Your online goals should be clear and quantifiable so that you can measure your success against them at all times.
Have you ever searched a brand or company and couldn’t find a consumer review to validate if they were worth your time?
Another service that has its own website is my interactive communications audit which is a stand-alone strategic service I offer to companies (advertisers).
One such area of my business is digital marketing training where I’m often called upon because of my bilingual nature – I can produce and conduct training in both French and English just as easily, one session after another, or pretty much simultaneously for bilingual audiences.