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Tag Archives: peter kafka

Aug 30

9 RTB & DSP insights & strategies from recent news

Posted on 2011/08/30 by SamParent
Emarketer-logo-F596A92C31-seeklogo.com

Sam’s daily shared real-time bidding, demand side platform and ad trading desk ecosystem news articles & retweets Continue reading →

Posted in Ad Spend, Daily, Display Advertising, Interactive marketing / advertising, Measurement, Targeting | Tagged accuracy of attribution, ad buying, ad exchange, ad network, ad performance, ad targeting, advertisers, agencies, agency-owned, allthingsd, amazon, anto chittilappilly, behavioral insider, behavioral targeting, bt, chris o'hara, clickz, clickz news, data, data exchanges, demand side platform, dsp, econsultancy, emarketer, goerge john, jack marshall, kate kaye, laurie sullivan, media post, metrics insider, peter kafka, pointroll, publishers, real time bidding, real time bt, rich media, rob gatto, rocket fuel, roi measurement, rtb, smartbrief, trading desk, wayne friedman | 1 Reply

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