Aug 30

How to keep track of IAB Canada’s activities and thought leaders

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Our board is comprised of Canadian senior managers, vice-presidents and presidents or established advertising agencies, media operators (both traditional and web-only), advertisers and service providers to the Canadian interactive market place. We are all thought leaders, each with our own background and expertise. Continue reading

Jul 30

What you missed this week; google+, why twitter matters, end of demographics, online surpasses newspapers, engagement rate predictions

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Sam’s weekly roundup of posts Continue reading

Jul 26

Who do I look to for insight and foresight?

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I’ve mentionned in previous posts that I use Twitter lists to manage my reading and save time. One or my lists, my most important one, is the one I’m presenting to you here today. It is composed of French and English authorities in their fields which for the most part are within interactive marketing is some fashion or other. I hope you might discover some new source of info or insight, like I have. Continue reading

Jul 13

Social Media marketing recent news & insight

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Sam’s daily shared social media marketing news articles & retweets Continue reading

Jul 05

Why did I join Mediative?

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Following up on last week’s post, “What is Mediative?” many have been surprised by my move and have openly asked about my reasons. Last week I explained at length what this new beast is all about, this will I’ll explain why I joinded: Continue reading