This webinar will provide a summary of mobile phone use and habits, including texting, use of 2-D barcodes, coupons, location-based content and the use of emerging technology such as Near Field Communication. Canadian and international examples will be shown to illustrate how marketers are effectively integrating mobile and OOH, along with some tips for successful integration and an outlook on what the future holds.
PRESENTER:
Rosanne Caron, President, OMAC
DATE:
Tuesday, February 14, 2012
11am – 12pm ET
WHERE:
LIVE LOCATION: ACA Boardroom, 95 St. Clair Avenue West, Suite 1103, Toronto
WEBINAR: Connection details will be e-mailed to registrants prior to the session.
RSVP: Details TBA
Complimentary registration for ACA members only.