This post is the ninth instalment in a series that depict the state of the online nation in Quebec vs the rest of Canada, North America in general, even France in some cases. The story began here in case you missed it focusing on what’s so different in Quebec. Part two is here and explains about our inferiority complex, our star system and how we are latin. Part three looked at who’s online in Quebec and how time spent online compares to other media. Part four compared online surfing habits of French and English Canadians by looking at the categories they navigate online. Part five looked at ad spend online in Quebec compared to other media. Part six looked our social networking habits, which sites we consult the most and which are we not returning to… Part seven explained the agency-publisher relationship in Quebec as it differs from that in Toronto or elsewhere. Part eight detailed how online sales reps need to be more creative, more resourceful than their counterparts in Toronto. Continue reading →