Every month I share 9 articles that made an impression on me about email marketing.
The basic rules of email marketing still apply on mobile, “but we need to be smart in how this translates to a mobile version of an email – fewer characters on a far more personal device”.
When you clock out of work, do you leave your email behind as well? If so, you’re definitely in the minority.
A recent survey of 543 business execs by ad agency Gyro and Forbes Insights found 98% of such workers check email during their “off” time. If that’s not bad enough, 63% say they check on their email at least every one or two hours when they’re out of the office. The trend holds up when the execs are on vacation — only 3% say they don’t check work emails.