05 July 2011 Release date- 05072011 – via @phdworldwide
An international study, led by the University of Cambridge*, has found that one in three people has felt overwhelmed by communications technology, including texting, email and social networking, to the point that they feel they need to escape it. However, some simple steps have been identified to help improve well-being and to avoid technology overwhelming family life according to the BT-sponsored study released today (Tuesday 5 July 2011).
Twitter continues to grow at a massive pace, adding the unbelievable figure of 460,000 new users each day to its database. As many of us increase the number of accounts we follow, it can be quite difficult to see through the clutter. In order to solve this problem a few startups have taken on the challenge to make reading your tweets easy again.
Kantar Media’s Compete, today released data showing that online consumers are now using retailers’ Facebook pages as online circulars. The results, part of Compete’s quarterly Online Shopper Intelligence Study that tracks cross-channel shopping behavior, suggests that consumers are increasingly using Facebook to enhance their shopping experience and engage with brands online.
Small businesses often don’t appreciate all the benefits of online video–and especially YouTube–to their social media marketing. Here are some expert tips on how to use YouTube to your advantage. Julie Perry is the social media director at BLASTmedia, a PR and social media firm that works with companies on their YouTube strategies. She recently shared some of her top tips on how you can get the most out of your YouTube channel.
“Blog every day.”
It’s a real fear that both individuals and brands have when it comes to Blogging. They think that Blogging is a never-ending churn of content in an attempt to appear both relevant and fresh to their readers, consumers and community members. There was a great Blog post today called, The Most Overrated Piece of Blogging Advice I’ve Ever Heard, on Daily Blog Tips (hat-tip: Chris Brogan) that helped to better frame for individual Bloggers how to both better pace themselves and how to think differently about what value their Blog brings to an audience. The message is just as valid for brands as well, but I have some differing/different perspectives.
The media landscape is now being bucketed into three distinct areas – Paid Owned and Earned.
Do you know if you’re having an impact on Twitter, Facebook and other social media networks? Do you want some tips on how to measure your social media influence? As Twitter continues to grow, tools to enhance your Twitter experience and measure your influence are popping up all over the web. In this article, I’ll highlight five free tools that offer easy ways to keep track of your influence on Twitter and beyond.