Last year I published a similar post (2010 Predictions – want more?), one of my most read last year, so I decided to repeat this year. I also invite you to revisit last year’s post to see what’s actually come true or not. You might also want to review 2010 in everyone else’s perspective.
This year, I’ve decided to limit myself to only linking to everyone else’s articles and segmenting them by theme so they may be more relevant to whatever interests you most: Advertising, Ad Spend, B2B, Business, Consumers, Design, Economy, Email, Marketing, Mobile, Newspapers, Social Media, Radio, Tablets, Television and Video
52 additional predictions for 2011, updated January 15th, 2011
2011 in General
7 Predictions For The Year 2011 From 1931 Visionaries, Business Insider
How to Reprogram Your Brain: 4 Paths to More Willpower in 2011, Julien Smith
19 Resources to Help You Land a Job in 2011, Mashable
The 10 Most Anticipated Tech Products Of 2011, Business Insider
Looking backwards and forwards: What we’ve learnt in 2010 vs what’s next in 2011, The Cube
10 things to expect from Apple in 2011, MacDailyNews
2011 Social Media Trend – The Year of Prioritisation, Blogging Me
These are NOT the trends for 2011, Social Media Today
Ten Odd and Awesome 2011 Calendars , Mental Floss
Forecast 2011: The digital backlash begins, Monocle
Tech Predictions 2011: Winners and Losers, Mashable
MY PREDICTIONS FOR 2011, Shel Israel
Trendspotting: the next big sustainability issues, Guardian
How to Lose 20+ lbs in January 2011, Julien Smith
Create, Connect, Elevate – Three Words To Guide Me Through 2011, The Social Customer
31 Innovation Questions (and Answers) To Kick Off the New Year, Harvard Business Review
Americans Optimistic for 2011, Marketing Charts
40+ Things You Need to Watch in 2011, Mashable
Advertising
2011 Trends: Future of Online Ad Buys, eMarketer
Targeted Display and Streaming Video Ads to Grow 60 Percent in 2011, ClickZ
What is the outlook for digital advertising in 2011?, IAB UK
6 Predictions for Digital Advertising in 2011, Mashable
Display in 2011: The Future Belongs to Google, ClickZ
After Two Slow Years, an Industry Rebound Begins, New York Times
The Year Ahead for Media: Digital or Die, Wall Street Journal
Online Privacy: What to Expect in 2011, ClickZ
Ad Execs Gaze Into 2011 Crystal Ball, Wall Street Journal
Ad Spend
Forecasts for Ad Spending Turn Upward, New York Times
Big 3 Forecasters See Ad Economy Expanding In 2011, Media Daily News
Scripps Forecast: Modest 2011 TV Ad Growth, Newspapers Still Suffering, Media Daily News
Canadian ad spend across all media signals strong growth to 2011: CMA
China Online Ad Market to Double by 2013, eMarketer
Magna Global: Online Ads To Top $100 Bil By 2015, MediaDailyNews
Mobile Ad Boom: $2.9 Billion in 2014, MediaDailyNews
Mobile Ad Rev To Hit $24B WW By 2015, Media Post News
Mobile Display Ads To Hit $1.2 Billion By 2015, MediaDailyNews
Agency Groups Predict Strong Online Ad Growth for 2011, ClickZ
UK Social Network Ad Spending to Double by 2012, eMarketer
2011 Report: Video Ad Budgets Will Rise Incrementally, ClickZ
Online Ad Revenue to Grow 10% in 2011, S&P Predicts, Online Media Daily
B2B
11 B2B Marketing Predictions for 2011, Social Media Today
B2B Marketing: What to look for in 2011, Marketing Sherpa
Blogs
8 Reasons Why Now is the Best Time to Start Blogging, Marketing Conversations
2011 Social Media Trend – The Year of Prioritisation, Blogging Me
Finalists: Top 10 Social Media Blogs 2011, Social Media Examiner
WRITING HELP FOR 2011, Chris Brogan
Top 50 WordPress Plugins for 2011 to Zoom SEO, SMO & Audience Engagement, Social Media Today
Business
2011 BUSINESS BOOK CLUB, Chris Brogan
M&A Related To Ad Industry Should Rise In 2011, Online Media Daily
Use sticky notes to become a better boss in 2011, Inc.com
Business Technology 2020 – Questions And Answers, Forrester
PLAN FOR A BETTER 2011, Chris Brogan
Reflections from a tough 2010 for innovating differently in 2011, Paul4innovating
MDM Remains a Top Technology Trend For 2011 and Beyond, Forrester
Social Business Predictions 2011, Being Peter Kim
What will Social Business Training Look Like for Us in 2011? Social Media Today
Social Media & Small Business: 14 Tips to Develop a Business Model for Success in 2011, Social Media Today
5 Predictions for Small Business in 2011, Mashable
HUMAN BUSINESS MEDIA IN 2011, Chris Brogan
My Resolutions for 2011, the Social Customer
5 Predictions for Startups in 2011, Mashable
Three Strategic Pillars for 2011, Social Media today
5 Enterprise Startups to Watch in 2011, Read Write Enterprise
B2B Marketing: What to look for in 2011, Marketing Sherpa
11 New York City Start-Ups To Watch in 2011, The Next Web
Assess, Influence & Evolve: 2011, Social Media Today
Consumers / Users
25 Customer Experience Statistics For 2011 (And Beyond!), The Social Customer
2011 Trends: Census Highlights Demographic Shifts, eMarketer
Consumer Trends to Watch in 2011, Marketing Charts
5 Crowdsourced Consumer Trends To Watch In 2011, Social Media Today
Privacy And Security Of Web User in Peril, isedb
Best One-on-One Conversations of 2011: Social CRM, Entrepreneurship and Connecting with Real Influencers, The Social Customer
The Top Twelve Customer Management Trends for 2011, Forrester
Online Privacy: What to Expect in 2011, ClickZ
Three customer experience differentiators to bet on in 2011, The Social Customer
Data
5 Predictions for Online Data in 2011, Mashable
Top Market Research Blogs of 2011 – The 10 Finalists, Sean Copeland
Top 5 CRM Predictions for 2011, The Social Customer
Kickstart 2011 with Clean Social Analytics, Social Media Today
2011 trends: Social media monitoring and ROI, Social Media Today
Best One-on-One Conversations of 2011: Social CRM, Entrepreneurship and Connecting with Real Influencers, The Social Customer
Design
5 Design Trends That Small Businesses Can Use in 2011, Mashable
4 Predictions for Web Design in 2011, Mashable
Economy
Big 3 Forecasters See Ad Economy Expanding In 2011, MediaDailyNews
What’s Going to Be Big in Venture Capital in 2011? [STATS], Mashable
The Globalization Of eCommerce In 2011, Forrester
Facebook Forecast 2011: Mobile & E-Commerce, But What About China?, Time
Does Email Need Something ‘New’ In 2011?, eMail Insider
Email Trends For 2011 And Beyond, eMail Insider
Email, Social Media to See More Marketing Dollars in 2011, eMarketer
How to Devise a Strategic Email Marketing Plan for 2011, HubSpot Blog
How Email Marketing Will Evolve In 2011, Email Insider
Download your 2011 Email Marketing Benchmark Report Executive Summary, Marketing Sherpa
Predicting social media marketing trends for 2011, EyeFor Travel
Keeping Pace For 2011 Growth, email Insider
EMAIL NEWSLETTERS I’D BUY IN 2011, Chris Brogan
Human Ressources
Three Trends Affecting Your Employees in 2011, Entrepreneur.com
Journalism
What will 2011 bring for journalism? Clay Shirky predicts widespread disruptions for syndication, Nieman Journalism Lab
10 Predictions for the News Media in 2011, Mashable
The Future of Publishing: Like Minds, idio
Marketing
2011 Trends: Content Marketing Is Critical, eMarketer
Communication and Marketing Trends for 2011 (partie 1), Spin Sucks
MarketingSherpa 2011 Wisdom Report: Share your wisdom with peers, Marketing Sherpa
A Few Internet Marketing Predictions for 2011, Behavioral Insider
Your 2011 Marketing Plan: Are You Focused On Your Customer Experience? The Social Customer
What’s Your Best Innovative Marketing Idea for 2011?, Hubspot Blog
10 New Year’s Resolutions for Your Brand in 2011, Marketing Profs
11 Marketing Predictions for 2011, Samir Balwani
Behind Closed Doors: CMOs planning to Accelerate Growth for 2011, Jeremy Owyang
Forrester: In 2011, Digital Marketers Become Central In ‘Hub-And-Spoke’ Media Model, Media Daily News
What’s Important To CMOs In 2011?, Forrester
A Few Internet Marketing Predictions for 2011, Behavioral Insider
Three Marketing Trends for 2011, Social Media Explorer
Your 2011 Digital Marketing Reboot, Mitch Joel
The New Social Media Marketing: 4 C’s of the 2011 Customer, Social Media Today
ATTENTION MATTERS IN 2011, Chris Brogan
Stone Age Online Marketing Alive In 2011!, Social Media Today
Mobile
2011 Trends: Major Mobile Promise in Europe, eMarketer
Mobile firms seeing ads coming to handsets, Reuters
TV Is Going Mobile Big-Time In 2011, MediaDailyNews
Nokia Wants to Revolutionize the Mobile UI in 2011, Mashable
Mobile Ad Boom: $2.9 Billion in 2014, MediaDailyNews
Mobile Ad Rev To Hit $24B WW By 2015, Media Post News
Mobile Display Ads To Hit $1.2 Billion By 2015, MediaDailyNews
Nokia Plans Complete Overhaul of Symbian in 2011, Mashable
2011: The year of HTML 5 on mobile, Liberate Media
10 things to expect from Apple in 2011, MacDailyNews
4 Predictions for Connected Devices in 2011, Mashable
What Mobile Search Strategies Might Look Like In 2011, SearchBlog
5 Predictions for Mobile in 2011, Mashable
Mobile Ecommerce Investments to Pay Off in 2011, eMarketer
10 Apps to Watch in 2011, Mashable
Facebook Forecast 2011: Mobile & E-Commerce, But What About China?, Time
Newspapers
Scripps Forecast: Modest 2011 TV Ad Growth, Newspapers Still Suffering, Media Daily News
Is Print Media Doomed Worldwide or Just In The US?, TechCrunch
Public Relations
5 resolutions for 2011—the PR edition, Ragan.com
5 Predictions for the Public Relations Industry in 2011, Mashable
PUBLIC RELATIONS FOR 2011- SMALL BITES, Chris Brogan
Radio
Arbitron Ready For Impressive 2011, Media Daily News
Search Engines
What Mobile Search Strategies Might Look Like In 2011, SearchBlog
11 Resolutions For The Search Marketer In 2011, Search Insider
10 Crazy 2011 SEM Predictions, Search Insider
Five Safe 2011 SEM Predictions, Search Insider
SEO in 2011: Content versus Links, Social Media Today
Top 50 WordPress Plugins for 2011 to Zoom SEO, SMO & Audience Engagement, Social Media Today
Social media
Communication and Marketing Trends for 2011 (part 1), Spin Sucks
Eight Social Media Trends for 2011 (part 2), Spin Sucks
Five Social Media Trends for 2011, Social Media Explorer
2011 trends: Social media marketing and ROI. Social Media Today
Kickstart 2011 with Clean Social Analytics, Social Media Today
Social Networking: The Past, TechCrunch
Social Networking: The Present, TechCrunch
Social Networking: The Future, TechCrunch
Social Media Trends 2011, Social Networking Schmoozer
Six Social Media Trends for 2011, Harvard Business Review
2011 trends: Social media monitoring and ROI, Social Media Today
Super Bowl ads play the social-media game in 2011, USA Today
How To Spend Your Social Media Money in 2011, Social Media Today
Six Social Media Trends for 2011, Harvard Business Review
2011: The Year Social Media Comes of Age, Social Media Today
How to Spice up Your Social Media Strategy in 2011, Technipedia
How to Hire the Right Social Media Manager in 2011, The Buzz Bin
Looking to implement social media in 2011?, Social Media Today
5 predictions for social media in 2011, Social Media Today
UK Social Network Ad Spending to Double by 2012, eMarketer
Why we’ll all be talking about the value of social media in 2011, Social Media Today
Seven Predictions for Social Media in 2011, Social Media Today
10 Social Media Trends for 2011, Entrepreneur
COI’s 2011 social media predictions…, IAB UK Social
10 Social Media Resolutions for ’11, We are Social
Social Media in 2011: We Still Have a Long Way to Go, We are Social
3 Predictions for Social Good in 2011, Mashable
5 Social Marketing Predictions For 2011, Search Engine Land
Best One-on-One Conversations of 2011: Social CRM, Entrepreneurship and Connecting with Real Influencers, The Social Customer
Seven Digital Media Trends of 2011, Social Media Today
Email, Social Media to See More Marketing Dollars in 2011, eMarketer
Big Changes Coming in Social Media in 2011, Social Media Today
10 Social Media And Technology Trend Predictions For 2011, Social Media Today
6 Predictions for Social Networks in 2011, Mashable
In 2011 Emotions Run High, And Anti Is the New Social, Online Media Daily
5 Ways Charities Will Be Using Social Media In 2011, Social Media Today
2011 Social Media Trend – The Year of Prioritisation, Blogging Me
Social gaming market to hit $1 billion this year, eMarketer reports, Los Angeles Times
2011 – The year we “get it” together, Social Media Today
Predictions For Social Media Metrics: 2011, Metrics Insider
The Top Social Media Tool for 2011 is…, Social Media Explorer
30 Social Media Predictions From 30 Social Media Pros, Social Media Explorer
My Social Media 2011 TO BE List – What’s Yours?, Social Media Explorer
Inside the Social Media Campaign for the 2011 Grammy Awards, Mashable
What Would 2011 Have For Us?, Social Media Today
Social Media Trends in 2011, Social Media Today
Social Media – Business
Slides: Social Business Forecast: 2011 The Year of Integration (LeWeb Keynote), Jeremiah Owyang
Social Business Predictions 2011, Being Peter Kim
Making Order Out Of Social Business Chaos in 2011, The Social Customer
5 Social Marketing Predictions For 2011, Search Engine Land
3 social trends your business must know for 2011 planning, Bazaar Blog
Social Media & Small Business: 14 Tips to Develop a Business Model for Success in 2011, Social Media Today
My Top Three Social Media Marketing Predictions for 2011: The Good, the Bad and the Ugly, Social Media Today
Predicting social media marketing trends for 2011, EyeFor Travel
4 Social Media Marketing Predictions for 2011, Mashable
How Much Will You Spend on Social-Media Marketing Next Year? , Social Media Today
2011 Social Media Predictions: Now Social Media Marketing Gets Tough, Forrester
Social Media Strategists Look Hard at ROI this Year, eMarketer
Social Pro Files: Let corporate social media out of the bottle, Smart Brief on Social Media Blog
2011 Predictions: Top 12 Reasons Businesses Will Fail at Social Media, Social Media Today
How much does Social Media cost companies in 2011?, Mack Collier
Top 50 WordPress Plugins for 2011 to Zoom SEO, SMO & Audience Engagement, Social Media Today
The New Social Media Marketing: 4 C’s of the 2011 Customer, Social Media Today
5 New Paradigms for a Socially Engaged Company, Mashable
Four Tips for Social Media Success in 2011, Social Media Today
Social media – Facebook
LinkedIn vs. Facebook for Business in 2011 – The Battle Begins!, Social Media Today
2011: More Growth for Facebook?, Sysomos
Facebook pour les pros : les nouveautés 2011, Les Réseaux Professionnels
Facebook Forecast 2011: Mobile & E-Commerce, But What About China?, Time
Will Facebook Reign Supreme In 2011? History Says Maybe Not., Social Media Explorer
Another 2011 Prediction: Facebook has more issues over Privacy…duh!, Social Media Today
Social media – LinkedIn
LinkedIn vs. Facebook for Business in 2011 – The Battle Begins!, Social Media Today
Social media – Twitter
Twitter has a lot to prove in 2011, SF Gate
Social media - YouTube
YouTube Tops 2010’s Most Buzzed-About Social Network List, Mashable
Tablettes
Tablet Sales Expected to Quadruple by 2012, Mashable
Forecast: iPad To Own 2% Of Web Traffic, MediaPost News
iPad Sales to More Than Double Next Year, eMarketer
With iPad, Apple Will Claim 12 Percent of PC Market in 2011, All Things Digital
Total Tablet Sales To Top 140 Million By 2012, MediaDailyNews
Predicting social media marketing trends for 2011, EyeFor Travel
10 things to expect from Apple in 2011, MacDailyNews
4 Predictions for Connected Devices in 2011, Mashable
Forrester: Tablet Sales Will Eclipse Laptop Sales by 2015 [STATS], Mashable
Technology
The 10 Most Anticipated Tech Products Of 2011, Business Insider
10 things to expect from Apple in 2011, MacDailyNews
Forecast 2011: The digital backlash begins, Monocle
Tech Predictions 2011: Winners and Losers, Mashable
8 Tech Companies to Watch in 2011, Mashable
8 Gadgets to Watch in 2011, Mashable
5 Web Technologies and Trends to Watch in 2011, Mashable
Television
TV Futures: Scatter Grows in ’11, Nielsen To Count Time-Shifted Viewing, Media Daily News
Scripps Forecast: Modest 2011 TV Ad Growth, Newspapers Still Suffering, Media Daily News
TV Is Going Mobile Big-Time In 2011, MediaDailyNews
Cable Ratings, Auto Dollars Soar In 2011, Around the Net
2014 Screen Futures: 40% of TVs Will Have Net Connections, Media Daily News
5 Reasons Connected TV Could Flop in 2011, Mashable
Video
Top Seven Trends For Online Video In 2011, Video Insider
Promises, Promises: Will Online Video Ads Deliver This Year?, eMarketer
Let’s Go To The Crystal Ball: 2011 Online Video Predictions, Video Insider
YouTube Tops 2010’s Most Buzzed-About Social Network List, Mashable
2011 Report: Video Ad Budgets Will Rise Incrementally, ClickZ
Trend Watch: Video Forecasts For 2011, Video Insider
2011: The Future of Consolidation In The Online Video Industry, Video Insider
Video Games
5 Predictions for Game Mechanics in 2011, Mashable
7 Predictions for the Gaming Industry in 2011, Mashable
Web Development
10 Predictions for Web Development in 2011, Mashable
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Dang! This is an impressive list!! I’m going to bookmark it and go through to see what I’ve missed. Thank you! And thank you for including Spin Sucks.
There are a lot more to come, I’ll be adding weekly to it.
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