2018 Advertising Predictions

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2018 predictions are divided into 5 posts this week:

Today, discover 2018 ad spend forecasts for: advertising, ad fraud, ad measurement, media, media sales, newspapers, pay TV, real-time bidding, sports advertising, subscription video on demand, video, search engine marketing, and television.

ADVERTISING

Ad Fraud

Ad Measurement

MEDIA

Media sales

NEWSPAPERS

Pay TV

REAL-TIME BIDDING / PROGRAMMATIC

SEARCH ENGINE MARKETING

Smart TV (Over the top / Set-Top Box)

SPORTS Advertising

SVOD (subscription video on demand)

VIDEO

Television

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