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Sam’s daily shared metrics and rankings news articles & retweets from the past week
Posted in Measurement | Tagged app metrics, campaign delivery, campaign optimisation, comScore, conversion, david kirkpatrick, display ads, dwell rate, dwell time, emarketer, engagement, higher engagement, imedia connection, in-view, interactivity, kneebone marketing, marketing 101, marketing charts, marketing sherpa, measure display ads, mediamind, performance measurement, real-time, steve ritchie, validate online campaign, web metrics
Sam’s daily shared marketing strategy news articles and retweets
Posted in Interactive marketing / advertising, Traditional marketng / advertising | Tagged 10 factors, act like a publisher, advertisers, branding campaign, bryan segal, cbc news, comScore, dianne buckner, domain name, dot-com, econsultancy, emarketer, entrepreneurs, free sucks, global marketing index, headlines that sell, joann pan, kevin gibbons, kneebone marketing, marketing budget, marketing charts, mashable, microsoft advertising, nick james, patricio robles, performance measurement, pew internet project, start-up, think like a publisher, warc